What we know
Funds flow downstream
Most dollars pass to consumer protection offices, then school districts and superintendents.
Focus on risk
Attorneys general are lawyers, not clinicians. They ask: which approved uses does this meet, and what could go wrong?
Menus are forming
National nonprofits are drafting menus of approved options. School-based mental health will be on them.
At a glance

States want partners with proof, and Kooth has more proof than anyone in the field.
Questions for the room
Which states and customer segments are we choosing, and why those?
What pain point do we solve for a superintendent who never asked for a digital tool?
How do we get onto the menus that states and nonprofits are drawing up?